What benefits does AdOps bring to publishers?
The way you operate your online media business has a dramatic effect on your revenue. As technology becomes more and more important the people who are in the 'machine room' are the true key for your success. And they can be a lot of fun to work with as well. 2020 became a year of incredible digital transformations. What are the company's current goals for the year?
, we planned to do our first event together with agencies and publishers 'AdOps Forum Demand meets Supply'. Unfortunately, Covid-19 made it impossible to launch this project, but we have learned a lot when conducting our online conferencing. Our first ever Online AdOps Forum was in March and the next one is planned for June. Elaborate on the topic of your speech at Adsider LIVE
At Admanagerforum 'AdOps Forum Supply' we meet twice a year for a full day and there is a great exchange on the hottest topics that publishers work on. I will give an overview of the main issues and possible strategies the AdOps teams in Germany have developed for their media business. Name top-3 ad-tech trends of 2020
Extinction of 3rd party cookies, the rise of programmatic, building new data strategies. How would a world without advertising look like?
I cannot imagine a world without advertising, but I am convinced there will be better, more relevant advertising in the future.